Android score another homerun – beats Apple’s iOS
The year 2010 was the year of Android Smartphones. Market was flooded with Android Smartphones and tablets. Many people were thinking that will Android be able to become the strong competitor of Apple or Apple will retain the number one position in the market. Android and Apple created lots of buzz in the market. However, all doubts about the number one position in the Smartphone market were cleared, when Mobile advertising network Millenial Media announced the breaking news on January 13, 2011 that Android operating system has surpassed Apple’s iOS operating system as the leading Smartphone operating system on its network.
According to Gartner report, the Android operating system will be the leading Smartphone in the next four years i.e. by 2014. The report also predicted that open source Android operating system would be second only to Symbian operating system in a worldwide operating system market share, both accounting approximately 60% of the mobile OS share. The statistics shown by them depicts that Android operating system in 2010 was having the 17.7% of operating system market share, while the Apple’s iOS was having the 15.4% of market share.
Many advertising agency are also being diverted towards Android Smartphones. In third and fourth quarter of the year 2010, Android advertisements request have been rise 141%, whereas Apple’s ad requests grew only 12%. Moreover, Android applications are accounting 55% of revenue from application platforms.
The statistics given on Mashable website depicts that Android operating system market share is rising sharply month by month. The Android market share in 2010 was – June – 27.5%, July – 28%, August – 32%, September – 36.5%, October – 37.6%, November – 40.8%. You can see that it is rising sharply. On the other hand, Apple’s iOS market share was – June – 20.9%, July – 26.2%, August – 25.6%, September – 27.1%, October – 27.2%, November – 26.9%. It seems like Android will be the number one operating system for the Smartphones in the year 2011.
However, Apple has recently launched its new iPhone4 on the Verizon Wireless network. It has created lots of buzz in the market, so only question is that will it change this statistics in the first quarter of year 2011.
